DRDarren Rebeiro
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Darren Rebeiro · Field sales · South East England

Success stories

Twenty years selling face to face, including foodservice to schools, colleges and hospitals. Here is what I have delivered, in numbers and in plain words, so you can judge it before we talk.

Book DarrenAbout Darren
Darren Rebeiro in a black dinner suit and bow tie, smiling at the camera

  • £2.5m

    added to regional sales

    Speciality Breads, 2021-2023 (approx.)

  • £750k

    pipeline built in five months

    Thomas Ridley Foodservice

  • 30

    wholesale accounts managed and grown

    Speciality Breads (approx.)

  • £250k

    forecast in-year revenue secured

    Thomas Ridley Foodservice

The stories

Four roles, four results

For each: the job, what I did, and what came of it.

2026 Area Development Executive

Quorn Foods

  • Foodservice
  • Education
  • Healthcare

Primary, Secondary, Further Education and Healthcare

customer groups grown on a South East patch

The job

Grow Quorn's foodservice business across the South East: schools, colleges and hospitals.

What I did

  • Worked with National Account Management and Culinary teams to lift unit compliance and rate of sale.
  • Developed and negotiated investment programmes with customers.
  • Ran a home-based patch: Outer London, Luton, Reading, Slough, Watford and around.

The result

Grew regional foodservice business across Primary, Secondary and Further Education, plus Healthcare.

Darren to add: a figure or a customer quote for this role, if he can share one.

2021-2023 Regional Sales Manager

Speciality Breads

  • Foodservice
  • Tenders
  • Wholesale

£2.5mabout

added to regional sales

The job

Look after about 30 wholesale accounts, some of them among the largest customers in UK foodservice.

What I did

  • Managed and grew about 30 wholesale accounts, with close relationships with buyers and their sales teams.
  • Secured and negotiated regional tenders and long-term supply agreements.
  • Delivered joint business plans with wholesalers to line up growth targets.
  • Represented the brand at national trade shows.

The result

Increased regional sales by about £2.5m.

2019-2020 New Business Sales Executive

Thomas Ridley

  • Foodservice
  • New business

£750k

pipeline built in five months

The job

A pure new business role: win business in line with the company's growth plan.

What I did

  • Ran the full pipeline: prospecting, proposals and margin control.
  • Secured £250k of forecast in-year revenue.

The result

A £750k pipeline in five months. The role ended with the first lockdown in March 2020.

2017-2023 Owner

DJR Detailing

  • Own business
  • Automotive

Six years

running my own business

The job

Start and run a vehicle detailing business for dealerships and private clients.

What I did

  • Built recurring contracts through relationships and high standards.
  • Ran scheduling, client contact and the work itself.

The result

Recurring contracts from dealerships and private clients.

Word of mouth

Word of mouth

Quote from a buyer or wholesaler. Two or three lines about working with Darren.

Name, Role, Company

Quote from a former manager. Two or three lines.

Name, Role, Company

Book Next step

Book Darren

Email me to set up a call or a visit. I cover London and the South East.

Email to bookSave my contactLinkedIn

darren@umev.co.uk

Placeholder: LinkedIn link to come. A calendar booking link can go here once Darren has one.

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